Doing the best for your cat begins with feeding her a complete diet full of premium quality ingredients and nutrients – but not all cat foods are created equal.

What you feed your cat can make a big difference to her health and wellbeing.  Premium nutrition can result in better digestion, a healthier coat, cleaner teeth, fresher breath and more energy. Your veterinarian is the best person to help you find premium quality cat food that also provides good value for money.

WHAT TO LOOK FOR
Good quality protein:  Premium quality cat formulas contain only the best quality protein sources such as chicken, lamb, salmon, tuna or egg. These contain all the essential amino acids that your cat needs to build and maintain strong muscles as well as promote a healthy skin and shiny coat.

Fibre Sources for healthy digestion:  A proven and healthy natural fibre source is essential for cats to support their gastrointestinal health. The right type of dietary fibre, such as beet pulp enhances your cat’s ability to absorb all the essential elements from her diet. As a result, when feeding premium nutrition, you will notice less litter tray odour and mess.

Fixed Formula: Dietary upsets may occur when cats are fed diets that are not made according to a fixed formula. These ‘open’ formulas have varying ingredients that can change from one bag to the next. Premium cat food has every formula tailored to a fixed recipe so your cat is assured of receiving the same great nutrition in every bag. 

IAMS CAT FOOD
Iams cat food uses only the highest quality ingredients, with only natural antioxidants and vitamins for a strong immune system.

Feeding premium quality food to your cat isn’t as expensive as you might think. Thanks to Iams concentrated goodness, you actually feed your cat less – and smaller servings mean that each bag lasts longer. A 3.6kg bag lasts approximately 65 days, meaning you can feed your cat for around 82 cents
a day.*

BENEFITS OF IAMS
When moving your cat to premium nutrition, such as Iams, you should notice:

• Healthy skin and shiny coat
• Less litter-box waste and odour
• Greater energy and alertness
• As early as 4-6 weeks.

WHAT'S IN IAMS?
Iams uses only the highest-quality ingredients:

• Chicken is the number 1 ingredient and main protein source
• A fixed formula so there are no nasty surprises
• No artificial colours, flavours or preservatives
• No added fillers that act as bulk
• 100% complete and balanced.

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*Based on feeding guidelines for a 4kg cat and the recommended retail price of $53.90 for Iams Chicken 3.6kg bag.

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